禮物是表達(dá)一份祝福和心意,在過節(jié)或是日常的一些節(jié)日,我們都會想著準(zhǔn)備為朋友準(zhǔn)備一份禮物,而禮物挑選好,對于禮物的包裝也是很講究的,如果禮品包裝設(shè)計(jì)太過將就了,反而會降低禮物的檔次,那么禮品包裝設(shè)計(jì)需要考慮哪些因素呢?下面一起來看一下。
A gift is to express a blessing and a heart, in the festival or on some daily festivals, we all think about preparing a gift for a friend, and the gift is well chosen and the gift packaging is very particular. If the gift packaging is too general, it will reduce the grade of the gift, then the gift packaging design needs to be made. What are the factors to be considered? Let's take a look at the next one.
1、知識化
1, knowledge
禮品盒包裝是知識型包裝設(shè)計(jì),要對包裝材料有所了解,還有商家對包裝盒設(shè)計(jì)訴求產(chǎn)品功能和特點(diǎn)進(jìn)行了解,有效利用不斷開發(fā)的包裝材料和豐富的包裝設(shè)計(jì)知識。
Gift box packaging is a knowledge-based packaging design, to understand the packaging materials, and merchants to the packaging box design demand product function and characteristics to understand, the effective use of continuous development of packaging materials and rich packaging design knowledge.
2、形狀化
2, shape
禮品包裝設(shè)計(jì)的形狀各式各樣,如長方體、正方體、心形、圓形、三角形、多角形、圓柱體、圓椎體等。
Gift packaging design has various shapes, such as cuboid, cube, heart shape, circle, triangle, polygon, cylinder, circular vertebrae, etc.
3、主題化
3, themed
這是進(jìn)行禮品包裝設(shè)計(jì)的基礎(chǔ)。禮品贈送主題有很多,常見的就是愛情贈禮,包裝盒可選用心形或玫瑰圖案,可用比喻愛情的圖案進(jìn)行裝飾點(diǎn)綴,顯現(xiàn)濃濃情意;友情親情贈禮可選溫馨的色彩,突出樸實(shí)寧靜的親切感。 4、情感化
This is the basis for the design of gift packaging. Gifts are a lot of theme, the common gift is the love gift, the box can choose heart shape or rose pattern, can be figurative love pattern decorative ornament, showing strong feelings; friendship gift gift optional warm color, highlight the simple and quiet feeling of peace. 4, emotionally
禮品盒的圖案和色彩對人的情緒影響很大,因此,包裝圖案和顏色的搭配可按年齡和性別加以區(qū)別:成年男士應(yīng)以冷色調(diào)或嚴(yán)肅色調(diào)為主,青年男士和女士可選擇色彩亮麗或素雅大方的淺色,兒童應(yīng)挑選色彩明快,活潑可愛的圖案 |